Strategy

Obviously, the best strategy is worthless without execution.

But the converse is also true.  The best execution is worthless without the right strategy.

I provide strategies that produce game-changing results when executed:

  • Corporate strategy and ideation
  • Complex deal structuring and negotiation
  • Auditing existing marketing plans
  • Advertising campaign design and creative direction

I direct or implement the execution:

  • Creating, writing, editing, critiquing business or marketing plans
  • Managing external vendors (designers, printers, PR agencies, ad agencies, etc.)
  • Copywriting (brochure, websites, print ads, white papers, proposals, anything)

 

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